How do flies land

on the ceiling?

Video for the N+1 popular science project

It turns out that a fly landing on the ceiling is a very complex biological process. We explained it in a simple

and vivid social media video for the N+1 science project.

The video is created in a 2D style for simplicity

and clarity of the story. We build all our work around dramaturgy: it should be engaging to watch. First, hook the viewer; second, give them new information.

Production: N+1, Betooned

If you want to talk about finding the right emotional communication

with your audience – write to us